Inner MBA – Grow Mindfulness

Using Mindfulness to Help Ourselves and Others

Tara Brach was recently interviewed about her course, Integrating Meditation and Psychotherapy, and the interview, Holding a Healing Space, is available as a free webinar at Sounds True. While Tara introduces elements of the course for psychotherapists in her interview, she also provides sound advice and processes that we can use to help ourselves and others (even if we are not trained in psychotherapy). She explains how meditation and awareness practices can reduce our reactivity and help us to develop calmness. Tara also provides a short practice of her R.A.I.N. process that can be used by anybody anywhere.

Dr. Tara Brach is a highly regarded author, psychologist and meditation teacher with her own psychotherapy practice. She is a significant member of the Inner MBA faculty and co-creator and facilitator with Jack Kornfield of the online Power of Awareness Course. Tara explained that she was conscious of the upsurge in the need for psychotherapy in these challenging times of the COVID-19 pandemic and this motivated her to re-offer her course looking at ways to integrate meditation and psychotherapy.

Tara stressed that in these turbulent and traumatic times, we need to be able to engage in meditation and other awareness practices “to calm the nervous system”. When using these attention-developing approaches in psychotherapy, it empowers the patient to take control of their own lives and gives them a sense of agency – personal control over their inner and outer environment. Mindfulness and self-compassion have been shown also to build and strengthen resilience.

Reducing reactivity

A key outcome of mindfulness developed through meditation and reflective practices is reduction in reactivity – through developing both self-awareness and self-regulation. If we are aware of our harmful response to specific negative stimuli, we are better able to self-manage. In reducing reactivity and inappropriate responses to stimuli, we can also reduce our sense of shame associated with our hurtful words and actions. Self-awareness needs to be supported by self-compassion, otherwise we can activate our inner critic through solely focusing on negative self-evaluation.

The R.A.I.N. Process

The R.A.I.N. process, refined over time by Tara, brings self-awareness and self-compassion together. It is a process that is accessible to anyone at anytime and does not require psychotherapy training to use it to help ourselves or others. In the video interview, Tara leads a guided meditation using the four steps of the R.A.I.N. process:

Recognize – Once you have adopted a comfortable position and focused on introspection rather than visual distractions, you can begin the process by taking a number of deep breaths, using the outbreath to let go of pent-up tension. This can be complemented by a body scan designed to identify and release any physical tension in areas such as your forehead, shoulders, arms or stomach. Try then to capture a recent interaction in detail that you are feeling unease about. Recognize any complex emotions that emerge such as resentment, envy or anger. You can give recognition to these emotions by naming them accurately (even in a whisper) – in a way that Karla McLaren describes as granular. Naming your feelings as accurately as possible helps you to acknowledge their depth and intensity and gives you a greater sense of control over them – it enables you to tame them.
Allow – This is letting that emotion be, not denying it or pushing it away. It’s facing the emotion in all its rawness and strength – with whatever courage you can muster. Honesty about your emotions is itself an act of courage.
Investigate – The investigation is not a cognitive process but a somatic experience – feeling the emotion in all its intensity in your body. It involves identifying how and where in your body that emotion is manifested – Tara describes this process as “feeling into your body”. You can also access your beliefs about yourself and others involved in the precipitating interaction. This stage can leave you feeling vulnerable, open to shame and disappointed in yourself. However, the next step of “nurture” conjures up self-compassion as a powerful form of self-healing.
Nurture – Your nurturing can begin by a light touch on that part of your body where you sense your complex emotion the most, e.g. your chest, throat or arms. Offer loving-kindness to that part of your body. You can also imagine kindness being expressed towards you by someone you respect or love.

Reflection

Tara’s video interview highlights the key elements incorporated in her course that focuses on embedding meditation and awareness practices in psychotherapy and reinforces the need for such an integration particularly in these challenging times when everyone is affected, including psychotherapists. Her explanation of the benefits of these mindfulness practices, also provides motivation for us as individuals to engage in self-care through these processes, especially the R.A.I.N. process.

When we adopt R.A.I.N. with openness and honesty, we can achieve a new sense of presence and calmness in our lives that, in turn, can impact positively the lives of others. People can experience our calmness and peace and we can feel a strong desire to take compassionate action towards others.

As we grow in mindfulness through meditation, reflection and mindfulness practices such as R.A.I.N., we can gain a deeper understanding of ourselves, a greater degree of self-regulation and increased empathy and compassion for others. We come to recognise that we are not “better than”, but the same – with our own faults, impatience, sensitivities, unfounded beliefs and unkind words and actions; all existing side-by-side with our thoughtfulness, generosity, loving-kindness, gratitude and our inner richness.

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Image by Mammiya from Pixabay

By Ron Passfield – Copyright (Creative Commons license, Attribution, Non-Commercial–No Derivatives)

Disclosure: If you purchase a product through this site, I may earn a commission which will help to pay for the site, the associated Meetup group and the resources to support the blog.

Bringing Consciousness to Marketing

Richard Taubinger, CEO of Conscious Marketer, recently presented a video on the concept of the Conscious Marketing Code. Richard is one of the 30+ world-class faculty engaged for the Inner MBA to be launched in September, 2020. The program has been developed by Tami Simon and her team at Sounds True in collaboration with a number of other organisations including LinkedIn and New York University. The 9-month program will be provided online on a global basis and incorporates monthly video/audio training, facilitated online learning pods, a virtual curriculum for at-home learning and modelling of “practice skills”, including mindfulness.

Richard emphasised the need to bring consciousness to marketing. So much of what goes on in marketing is “product push”, not customer focused. He suggests that you have to bring full awareness to what you are marketing, who you are marketing to, why you are marketing and how you are going about the marketing process.

Awareness of what you are marketing and who you are marketing to

Richard maintains that the real breakthroughs in marketing occur when you are able to position yourself on an existing demand wave. He gave the example of Elon Musk who realised there was pent-up demand for an electric truck – truck sales were rising; electric car sales were increasing exponentially; but no one had put these two elements of the demand wave together. Musk made a presentation of his concept of an electric truck for two hours at an international conference and within 24 hours had received 250,000 pre-orders.

Richard pointed out that Toyota, on the other hand, had developed the requisite technology in their Prius hybrid car and were a top seller of trucks but failed to see, or respond to, the incredible growth in the demand for an electric truck. At this stage of the discussion, we could ask, “What is your “electric truck”? – “What pent-up demand, that you could service, are you overlooking?”

It requires a lot of thinking time, collaborative endeavour (two brains are better than one) and persistence to identify a demand wave that you can tap into. Laurence Boldt in his book, Zen and the Art of Making a Living, draws on Plato’s saying to emphasise the importance of the beginning of an endeavour, “The beginning is the most important part of the work”.

Richard points out that you should not be discouraged by the fact that a lot of other people are providing products and services to meet the needs reflected in a demand wave. He argues that this only confirms that there is real demand there. Richard encourages you to “find your place in the wave”, or the next wave following the first. He maintains that “demand waves come in sets” and it is possible to position yourself in front of the wave based on your unique set of experience, knowledge, skills and level of consciousness.

Richard points to two other examples of people positioning themselves and riding a demand wave. Tami Simon with her collaboratively developed Inner MBA, has positioned this program to meet the global wave of mindfulness and increased consciousness in business. The program addresses the gap in development of the “inner landscape” left unaddressed by traditional MBA’s.

Thomas Hübl, author of Healing Collective Trauma, realised that many people were addressing individual trauma, but the other side of this demand wave was the existence of collective trauma (which has now been compounded by the global pandemic). He developed a Collective Trauma Online Summit with the help of Richard’s team and attracted 52,000 people in 176 countries. Like Tami, he was able to find his own place in a wave and ride the wave to success. Awareness of what you are marketing is not unlike developing the skills of surfing – being able to read a wave, position yourself to catch its peak and successfully maintain your balance as you enjoy the ride.

Awareness of why you are marketing

Richard suggests that to tap into your “why” of marketing (and overcome internal resistance or fear), you can envisage yourself as a doctor or healer. Effective marketing is offering solution-based products and services to address a real need or hurt currently experienced by potential customers. He argues that if you have a “cure” or a solution to people’s pain, suffering or significant need, you have a moral obligation to make it available to them.

It takes a lot of sensitivity and strength to face up to the marketing challenges inherent in your life purpose if you are going to make a real difference in the world, drawing on your unique combination of experience, knowledge, skills and insight. Sometimes, it requires a progressive re-framing of what you are offering and why, to achieve a real alignment between your marketing and your life purpose.

I can offer here a personal example of reframing to achieve a better alignment with purpose. My colleague and I have been jointly facilitating a longitudinal action learning program for managers, called Confident People Management (CPM), for over 12 years. When I first joined my colleague in conducting the program, it was offered as a series of discrete principles, processes and practices designed to help managers develop a team that was “businesslike and professional”. Over time, we were able to reframe the program as offering a way to create “a mentally healthy and productive workplace” and developed an integrated, cultural model to reflect this reframing. In more recent times, riding the wave of mindfulness, we have been able to offer the program as a form of “consciousness raising” for managers who are attempting to achieve committed engagement of their staff (and their boss).

Awareness of how you are marketing

There is an established saying that “the medium is the message”. Richard points out that what is important is to decide on a “primary medium and platform” and maintain your focus on these to achieve a consistent and continuous message about what you are offering. He points out, for example, that you cannot be effective trying to market meditation through visuals and written content that generate fear.

Awareness of how you are marketing involves understanding the need for alignment amongst your offering, your unique skill set and your medium/platform. For example, if you are person who enjoys writing and are good at it, you might choose to write your own blog and/or produce books, booklets or magazines. If you are good at interviewing or presenting, like Tami Simon, you might develop a series of podcasts like Tami’s Insights at the Edge podcast series. If you are good at creating visuals and are comfortable being on video, you might develop a video podcast series. The primary platform you choose should then be aligned to your purpose and medium (oral, written or visual) – e.g. you could choose a media platform such as LinkedIn, Facebook, Twitter or Zoom.

A key point that Richard makes is that you are very much a part of the message – and this takes both congruence (alignment of words and actions) and a preparedness to “stand in front of your brand”. This visibility on behalf of your brand is critical for success in conscious marketing. The way you achieve personal visibility has to be something that you are comfortable with – a medium/platform where you can share your purpose, values, “backstory” and fundamental marketing message. It could even take the form of introducing one of your consultants and explaining the background to their presentation at a breakfast seminar or personally making presentations at a conference.

Another aspect of personal visibility is supporting a cause that is close to you, consistent with your offerings and is a real focus of your energy and endeavours. McKinsey & Co., sharing their research and insights in a paper, Reimagining marketing in the next normal, maintain that one of the current trends is a growth in “social consciousness values” (accentuated by the global spread of the pandemic and the understanding that “we are all in this together”). They maintain that marketers must communicate a “strong sense of a brand’s purpose” and one way to do this is to promote a cause that the brand stands for and is seeking to make a difference in relation to that cause, e.g. mental health in the workplace. They stress that integrity is critical here – no posing but real action, projects and commitment, otherwise you undo all the conscious work and effort you have put into developing your marketing.

As a final point, I want to stress the need for persistence and discipline inherent in Richard’s message. He suggests that a conscious marketer develops content and publishes on a consistent basis. Consistent content creation and publishing reinforces your message about your products and services and keeps your offering in people’s sight (remember, “out of sight, out of mind”). He maintains that you need to also constantly (at least once a week) build your email list and/or subscriber list to expand your marketing reach.

Reflection

It is so easy to continue to do what we always did in marketing. Research and reflection enable us to keep abreast of the demand wave and anticipate the next wave. As we grow in mindfulness through meditation, reflection, mindfulness practices and active listening, we can increase our inner and outer awareness, achieve alignment with our life purpose, tap into our creativity and consciously develop our products/services and a congruent marketing strategy.

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Image by Kanenori from Pixabay

By Ron Passfield – Copyright (Creative Commons license, Attribution–Non Commercial–No Derivatives)

Disclosure: If you purchase a product through this site, I may earn a commission which will help to pay for the site, the associated Meetup group and the resources to support the blog.

Strength and Sensitivity to Pursue Your Life Purpose

In a recent podcast interview, Tami Simon, founder of Sounds True and Sibyl Chavis, her Chief Business Officer (B2C Division), discussed Combining Strength and Sensitivity to become a sustainable force for good in the world. The interview was conducted by Richard Taubinger, CEO of Conscious Marketer.

The conversation focused on finding your purpose in life through intuitive sensing of the needs of others and the emergent energy for change, and aligning the pursuit of that purpose with your unique life experience, skill set and ever-deepening and expanding knowledge base. The pursuit of your life purpose is then undertaken with “deep care” (sensitivity) and the strength of a resilience that can overcome obstacles and adapt to a constantly changing environment. Tami spoke for instance of her skill in asking questions which has led to Insights at the Edge podcast series – interviews with the world’s leading teachers including mindfulness expert, Jon Kabat-Zinn. A recent addition to the podcasts is a 3-Part Series titled, Healing Racism, with Dr. Tiffany Jana.

To enable others to pursue their life purpose with strength and sensitivity, Tami and her team, in collaboration with her global network of experts, has developed the Inner MBA – a nine-month intensive program with more than 30 world leaders (including experienced and successful CEOs and experts in neuroscience, mindfulness, conscious marketing and practices for gaining insight and wisdom).

The Inner MBA program incorporates monthly video/audio training, facilitated online learning pods, a virtual curriculum for at-home learning and modelling of “practice skills”. This is a crowning achievement built in collaboration with LinkedIn, Wisdom2.0©, and New York University and addresses the gap in traditional MBAs by focusing on inner development as well as the knowledge and skills to succeed in business in today’s turbulent world.

Finding your true purpose in life

During the interview podcast, both Tami and Sibyl shared their life experiences and the influences that brought clarity about their life purpose and led them to the roles they play today in bringing conscious living and mindfulness to the world at large. Tami contrasted what is available through the Inner MBA with the lack of mentors when she established Sounds True in 1985 in her early 20’s. There were very few business founders/CEOs who were genuinely socially conscious and spirituality oriented, and of those that were, women were very much in the minority.

Tami had to forge her own way without today’s mentors and to learn “to listen, attune and lead” to create the global, multimedia company that is Sounds True today – bringing mindfulness and spirituality to businesses and the lives of millions of people. She pointed out that developing the requisite sensitivity and strength required a lot of “inner work” and the willingness to explore the depths of her heart and mind.

Sibyl’s career started as a corporate attorney, a profession she had in common with her husband, until one day they asked themselves “Is there more to life than what we have here?” A catalyst for changing Sibyl’s career and life direction was a sign in a hotel which read, “Life is about creating yourself”. Both she and her husband quit their jobs on the same day. Her husband became a film director and TV writer and Sibyl established Ripple Agency, “a full service digital marketing and creative agency”, and became a writer through her blog, The Possibility of Today. Ripple strives to assist businesses to “engage in purpose driven initiatives to give back to their target customer’s communities”. The Possibility of Today blog aims to help people overcome their negative self-stories, pay attention to the potentiality of the present moment, find more clarity about their life purpose and “to take action on things they always wanted to do” – thus transforming their lives.

Sibyl had developed her digital marketing skills through her experience in corporate America and had been a consumer of the digital products produced by Sounds True. Her journey to find her true home as Chief Business Officer for Sounds True required persistent self-questioning and tapping into her intuition through mindfulness practices. She came to realise that her knowledge base, skill set, work experience and life orientation were very much in alignment with the mission of Sounds True.

Sibyl’s life journey reinforces the fact that the inner journey creates the outer reality – persistence and tuning into intuition are necessary ingredients. The self-exploration is necessary to unearth our self-protection mechanisms and self-sabotaging behaviours.

Reflection

Unearthing our life purpose and having the courage to bring our work and life into alignment with it, require persistence and resilience and the pursuit of congruence (alignment of words and actions). Meditation, reflection and self-questioning can help us to grow in mindfulness and build our self-awareness, self-regulation and connection to our intuition and creative capacities.

Too often we become discouraged with our lack of progress in identifying our life goal and how to achieve alignment. We can easily give up and settle for something that is less than the best we can be. Mindfulness practices can help us maintain our pursuit and overcome the obstacles we encounter on the way. For example, Lulu & Mischka through their mantra meditation, Jaya Ganesha, can help us to appreciate the mystery and potentiality of each day.

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Image by Susan Cipriano from Pixabay

By Ron Passfield – Copyright (Creative Commons license, Attribution–Non Commercial–No Derivatives)

Disclosure: If you purchase a product through this site, I may earn a commission which will help to pay for the site, the associated Meetup group and the resources to support the blog.

How to Overcome Self-Protection to Create Personal Behavioural Change

Tami Simon, in a recent interview podcast, spoke to Dr. Lisa Lahey about her co-authored book, Immunity to Change: How to Overcome It and Unlock the Potential in Yourself and Your Organization. Lisa is also a member of the faculty for the Inner MBA, jointly conducted by Sounds True in partnership with New York University, Wisdom 2.0 and LinkedIn. In the interview, Lisa and Tami explore our self-protection mechanisms, the need for courage to overcome them and the importance of supportive challenge to sustain significant personal change.

Our self-protection mechanisms create an immunity to change

Our self-protection mechanisms are designed to protect our sense of self-worth and overall psychic health – they stop us from doing things that would be harmful to our psychic welfare. Research and experience demonstrate, however, that that many people in organisations find it difficult to make positive behavioural changes that would make them a better staff member or manager. For example, staff may not change inappropriate behaviour despite regular corrective feedback and a manager may not be able to delegate effectively despite their belief in the need for delegation.

Lisa maintains that the real barrier to these desirable behavioural changes is not a lack of procedural or technical knowledge but the need to change our “inner landscape” – made up of our beliefs, inner rules, feelings, self-stories and assumptions about our self, others, and our world. Many behavioural changes in an organisational setting require these “adaptive changes” – becoming aware of the specific, inner landscape barriers to a focal behavioural change and working consciously to remove them. This perspective advanced by Lisa lines up with our earlier discussion of “absolutes” and their impact on our thoughts, feelings and behaviours.

Lisa likens our inner landscape to our immune system which is a self-protection mechanism designed to protect us against infection. Our immune system, however, can also work against our physical welfare. This can happen when it becomes hypersensitive to foods that would otherwise be good for us and creates inflammation in the form of rashes, hives, and other manifestations of food intolerance and allergies. Another example is when the immune system rejects a liver or heart after a transplant. Our inner landscape, just like the self-protective mechanism of our immune system, can work against making and sustaining desirable, personal behavioural change (whether within an organisational setting or in daily life with our family).

Making adaptive change through the “immunity change process”

In her Book, Immunity to Change, Lisa provides a detailed four-step process for making adaptive change which she calls “the immunity change process”. In the podcast interview, she offered a brief description of each step and these are illustrated below:

Have a clear goal in mind – Clarity around your behavioural change goal is critical because it enables a focused exploration of your “inner landscape”. Lisa gave the example of her gaol to overcome the fear of public speaking. Here I will focus on the goal of improving delegation as a manager, drawing on my experience working with managers over many years.
Honest exploration of your self-sabotaging behaviours: As a manager, you might work against the achievement of your delegation goal by constant interference/ checking in with the person to whom you have delegated work (the delegatee), expressing a lack of trust in the delegatee’s ability to complete the work successfully, showing increasing signs of nervousness, and/or being unclear in your instructions/requirements when establishing the delegated task. These behaviours can feed your anxiety cycle and thwart effective delegation to the delegatee and, at the same time, undermine their confidence so that they do not do the delegated job very well (an outcome that reinforces your belief system about the threats to your self-worth involved in delegating).
Honest exploration of your inner self-protective goals: These inner goals lie beneath your self-sabotaging behaviour and provide the unconscious rationale for behaving in a way that works against the achievement of your goal. These self-protective goals could include trying to avoid the embarrassment of staff making mistakes, ensuring the security of your own job, maintaining a sense of superior knowledge and skills (“better than”) or avoiding being seen as lazy.
Identifying and challenging the underlying assumptions that give rise to the self-protective goals: These could include the assumption that if the delegatee becomes really good at their work your job will be at risk, they will see any poor work that you have done in relation to the delegated task, they might do it the wrong way if you don’t constantly check on them, you will be seen as incompetent if they do the delegated task poorly or you will lose control of the task and the delegatee and reduce your influence. These assumptions are interrelated and self-reinforcing, reducing your capacity to see possibilities and explore creative options. Once these underlying assumptions have been surfaced, you can challenge them by exploring alternative assumptions. Lisa suggests, for example, in relation to delegation, that the process could be seen as adding real value to the organisation and the delegatee by enabling them to be the best they can be. This not only contributes more fully to the achievement of organisational goals but also builds staff motivation and mental health through providing a sense of agency. Also, as neuroscientist Tali Sharot explains, you grow your influence by letting go.

Reflection

Our inner landscape acts as both a self-protective mechanism building our self-esteem and a self-sabotaging system that comes into play when we perceive that our self-worth is under threat. As we grow in mindfulness through reflective processes such as the “immunity change process”, we can become more aware of our self-sabotaging behaviour, our unconscious self-protective goals and the underlying assumptions that hold them in place. As we challenge our assumptions and associated expectations, we can break free of their hold over us and be open to creative options that we can pursue with courage and persistence.

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Image by Peter Perhac from Pixabay

By Ron Passfield – Copyright (Creative Commons license, Attribution–Non Commercial–No Derivatives)

Disclosure: If you purchase a product through this site, I may earn a commission which will help to pay for the site, the associated Meetup group and the resources to support the blog.